Better Fonts! Safety First!

http://www.nytimes.com/2005/01/21/automobiles/21SIGN.html?8dt

'After the first tests, Mr. Montalbano made some final refinements, changing the height-to-width ratio of the letters and making the lowercase letters larger. Then, in April 2002, the designers tested the typeface again on the Pennsylvania track. The improvement over the current typeface was striking, they said. Or as Mr. Meeker put it: From 500 feet away, the current sign typeface "was already breaking up, but at 750 feet, the Clearview was still sharp."'