October 04, 2005

Saving the World thru Better Font Design

There was a New York Times article about this last year: the feds have given approval for the "Clearview" font to be used on all federal roadway signage. From the article:

'After the first tests, Mr. Montalbano made some final refinements, changing the height-to-width ratio of the letters and making the lowercase letters larger. Then, in April 2002, the designers tested the typeface again on the Pennsylvania track. The improvement over the current typeface was striking, they said. Or as Mr. Meeker put it: From 500 feet away, the current sign typeface "was already breaking up, but at 750 feet, the Clearview was still sharp."'

Here's the site which Montalbano created about ClearView: http://www.clearviewhwy.com/

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